SMEs4SD
The goal was to create a visual identity that clearly communicates the connection between Europe and social dialogue—and that’s exactly what we delivered.
The result: a finished logo and a compact brandbook covering typography, color palette, and mockups. The identity strikes a balance between clarity, professionalism, and accessibility, speaking to both policymakers and the SME community. A clean, modern aesthetic with subtle European elements anchors the brand while keeping it approachable and engaging.
Type: Brandig
Used software: Illustrator - Figma